Noni approve as Noval Foods in EU

The tropically-sourced Morinda citrifolia or noni plant including beverages, beauty, and weight loss lines, has already received approval for its noni juice and its noni leaves under the bloc’s Novel Foods regulation.

The novel foods approval decision of 21 April published in the Journal of the European Union states that: “…On the basis of the scientific assessment, it is established that the fruit puree and concentrate from Morinda citrifolia (Noni) complies with the criteria laid down in Article 3(1) of Regulation (EC) No 258/97.”

Stevia Sweetener

The report, The Global Market for Intense Sweeteners, says that stevia-derived sweeteners are driving the move away from additives and ingredients that are perceived as artificial, and it already accounts for 14 percent of the intense sweeteners market, up from just one percent in 2007.

“Stevia represents one of the most dynamic sectors within the global intense sweeteners market by far, with sales having risen dramatically since the middle of the last decade as a result of increasing uptake within the US food and drinks industry,” the report said.

Tetra Pak helps manufacturer to safe cost.

Tetra Pak has claimed that its Operational Cost Reduction (OCR) programme for dairy and juice firms cuts the cost of running a packaging line by an average of 12 per cent.

The processing and packaging firm first introduced the programme back in 2008 to help customers running dairy, juice, and nector factories to drive effeciecies and cut costs. By setting up the consulting service, Tetra Pak also wanted to extend its own role from that of a supplier to a trusted partner.